The ratings are in and Chris Wallace’s new show bombed on CNN. Wallace cannot be happy nor can the new bosses at CNN who were saddled with his $8 million contract from the previous regime.
Wallace left Fox News the wrong way, by thrashing his former employer and many of his co-workers. Now he has to wonder how long CNN will keep him around after he pulled in only 44,000 viewers in the key advertiser-coveted 18-54 demo.
Wallace’s show premiered at 7 p.m. Sunday and only attracted 401,000 total viewers. Ouch. To add to Wallace’s pain, the program was down double digits in every category from 2022.
According to Radaronline:
“The debut of Who’s Talking to Chris Wallace scored a paltry 44,000 viewers in the all-important ratings category, RadarOnline.com has learned.
“The legendary broadcaster’s new show on CNN premiered on Sunday and was only able to deliver 401,000 viewers in the 7 PM/ET hour.
“Wallace pulled in only 43,800 in the 25-54 age demo. To make matters worse, the program was down double digits across every category versus the 2022 average”
It is not hard to see why Wallace’s new show bombed. He was unwatchable when he tried to promote the show.
Here is one example that probably turned off anyone who was watching.
BRIANNA KEILAR: You don’t just interview. Oh, all right. You – you sing along, and you better…
CHRIS WALLACE: I’m a little worried about Berman on this one.
BRIANNA KEILAR: You better believe we’re going to play this…
CHRIS WALLACE: Can I just quickly real quick, I was talking to Shania Twain, and I tell her that we were on a trip, a family trip to Yellowstone back in the late nineties. And we have a cassette on and it’s playing this song and we all sing along.
BRIANNA KEILAR: Here it is.
SHANIA TWAIN: Oh. Oh. Total crazy. Forget I’m a lady. Men’s shirts, short skirts
CHRIS WALLACE: Yeah, I like that part…
SHANIA TWAIN: And man–
CHRIS WALLACE: I feel like a woman! Bomp-bomp-ba-da!
SHANIA TWAIN: Yes! You got the guitar part, too!
BRIANNA KEILAR: Did you ever think in that road trip that you would one day be singing that on TV with her?
CHRIS WALLACE: No. And I also didn’t necessarily think that my colleagues here at CNN would play that as the one clip from a very good interview. But I do want to say this, Berman, because I know you’re going to give me a lot of baloney about this. She says that at her concerts, when she does that song, men, women, old, young, they all sing. And honestly, John, have you ever, tell me that you have never felt like a woman?
JOHN BERMAN: You (laughs) there’s more to that answer than you have time for at this point. But let me let me.
CHRIS WALLACE: I’m sorry. Our time is up.
JOHN BERMAN: Let me, let me just say, you have the music inside you, and that’s what’s important.
CHRIS WALLACE: I do. I do have the music. The music flows through me.
Chris Wallace to @JohnBerman: "Honestly, tell me you have never felt like a woman."
John: "There's more to that answer than you have time for!" pic.twitter.com/HMNtYIzHiS
— Joanna Preston (@JoPrestonTV) September 23, 2022
— Brianna Keilar (@brikeilarcnn) September 23, 2022